Education Social Media
Clients: Teach For Pakistan and MyUniPath
Role: Designer; Senior Graphic Designer at MyUniPath (2021 – 2023)
Scope: Social Media Campaigns • Bilingual Content • Fundraising • Student Recruitment
The Problem
Education organisations speak to very different audiences. Teach For Pakistan needed to move donors and supporters; MyUniPath needed to reach students and parents planning for university.
The Solution
- Teach For Pakistan: English and Urdu campaign posts on out-of-school girls, Ramzan giving and donation appeals
- MyUniPath: university admissions posts, counsellor introductions, interest-free fee instalment plans, and occasion posts for Eid, Ramadan and Mother’s Day
The Results
Campaign content for two education organisations, from donor appeals to student recruitment.
Date:
October 1, 2026
